Monthly Marketing Plans for Local Contractors and Home Service Businesses
Whether you need to get online, show up higher on Google, or get more calls from Google Ads, these monthly plans match where your business is now and where you want to take it. Built for contractors in Jacksonville, St. Augustine, and St. Johns County.

MONTHLY MARKETING PLANS
Plans built for roofers, HVAC, plumbers, electricians, landscapers and other home service businesses in Jacksonville and St. Augustine
Each plan builds on the one before it. Start where your business is today and add more as you grow. Plans are billed monthly, and you do not need a long-term contract to get started. On the Growth and Expansion plans, the money you spend on Google Ads goes straight to Google and is separate from what you pay us.
Starter Plan
$149 / month
Get online fast with a clean, professional website so customers can find you, trust you, and call.
Best for: New or smaller businesses who do not have much of a website yet and run mostly on referrals.
What's included:
- Exactly what you need to establish your professional presence
- A one-page website with a tap-to-call button, contact form, your services, and the areas you cover
- We set up or clean up your Google business listing, the profile that shows up on Google Search and Google Maps
- Hosting and security monitoring to ensure your website stays online and safe
- Up to 2 content or photo changes each month on your website or Google business listing
Builder Plan
$499 / month
Show up more often on Google Search and Maps so more customers find you, without paying for ads yet.
Best for: Businesses who already get some word-of-mouth work but want to be easier to find on Google.
What's included:
- Everything in the Starter Plan, plus
- Up to 6 total website pages
- Regular updates to your Google listing, including posts, photos & service updates
- Ongoing work to help your site show up higher in local search
- Ensure your business name, address and phone number match where they are listed online
- A monthly website improvement, such as adding FAQs or sharpening service pages
- A monthly report showing your visibility metrics
Growth Plan
$799 / month
Get more calls and requests by adding Google or Facebook Ads on top of everything that helps you show up for free.
Best for: Businesses ready to bring in leads from both Google Ads and regular search results.
What's included:
- Everything in the Builder Plan, plus
- We set up and run a Google or Facebook Ad campaign focused on a core service and associated service area
- Ongoing tuning so your ad budget goes to the searches most likely to turn into customers
- Help showing up when customers ask AI tools like ChatGPT or Google's AI for your services
- Tracking so you know which calls and form requests came from your ad campaign and site
- A monthly call to review results and next steps
Expansion Plan
$1,299 / month
Show up across more services and more areas to build a steady flow of leads from Google, Maps & AI search
Best for: Established businesses with several services/wider service area who want to grow faster.
What's included:
- Everything in the Growth Plan, plus
- Extra website pages built for services and areas of town you cover
- More in-depth content to help you show up ahead of competitors over time
- Expanded ad management across Google Ads and Meta ads
- Help getting and responding to Google customer reviews
- 2 Facebook, Instagram or blog posts each month, based on the platforms you use
- Detailed monthly reporting and a deeper planning session
How are monthly plan work: Unlike other marketing agencies that lock you into a plan for 6 months to 1 year, we keep our plans flexible, so you can adjust based on your business needs. Our plans are billed monthly, in advance. You may cancel future billing or switch to another plan with just a 30 days written notice.
Understanding the cost components of a Google or Facebook ad campaign
Two completely separate costs are involved when you run a paid ad campaign: an
Ad Management Fee and
Your Ad Spend. We want to make sure there's no confusion before you spend anything.
Our Ad Management Fee: This is what you pay Grow Local Flow each month to plan, build, monitor and optimize your ad campaigns. It's a flat fee and included in the monthly cost of the Growth and Expansion plans.
- This fee is the same amount each month, no matter how much you spend directly with Google or Facebook (Meta) on ads.
- You're paying for our expertise, time and the ongoing optimization work that turns clicks into potential customers.
Your Ad Spend: This is the money Google or Facebook (Meta) charges you directly every time someone clicks (or sees) your ad. You set the daily budget and pay Google or Facebook directly with your own credit card, we never touch it.
- You're never locked in to a spend amount. Many home service businesses start around $500 to $1,500 per month in ad spend, but the right amount depends on trade, competition, service area, and lead goals. Scale your budget up when results justify it, or pause your campaign anytime.
- Your ad budget is always under your control from the day you launch.
- Think of it like gas for your truck. The more you put in, the further you go. Less money means fewer people see your ads.
Frequently Asked Questions
How much does marketing cost for a home service business or contractor in Jacksonville?
Plans run from $149 to $1,299 a month. Starter is $149 for a basic online presence, Builder is $499 for ongoing local visibility, Growth is $799 once you add Google Ads, and Expansion is $1,299 for businesses expanding across services and areas.
Your Google and Facebook Ad spend is separate and paid directly to Google or Meta (Facebook). Many home service businesses initially start around $500 to $1,500 per month in ad spend for their first campaign, but the right amount depends on your trade, competition, service area, and lead goals.
Do I have to sign a long-term contract?
No. All plans are billed month to month. No long-term contract. Cancel future billing with 30 days’ written notice.
How long does it take to see results?
Most clients see meaningful Google Business Profile improvements in 30 to 60 days. Local SEO and AI search momentum typically build over 60 to 90 days. We share progress every month so you always know what is happening and what is next.
Which plan is right for my business?
Begin with Starter if you mainly need to look professional and be easy to reach.
Move to Builder when you want to show up more often in local searches.
Choose Growth when you are ready to bring in leads from Google or Facebook Ads
Consider Expansion when you are covering several services or wider service areas.
What areas do you serve?
We focus on Jacksonville, St. Augustine, and the communities around them, including Mandarin, Nocatee, Ponte Vedra Beach, Riverside/Avondale, St. Augustine Beach, the Jacksonville Beaches, Amelia Island, Fernandina and the rest of Duval, Clay, Nassau and St. Johns County.
Is Google and Facebook Ads spend included in the monthly price?
No, and that is on purpose. You pay Google and Facebook directly for the ads on the Growth and Expansion plans, and that budget is separate from what you pay us to manage your ads. This keeps your ad spend budget in your control and the billing clear.
How much should a contractor budget for Google Ads in this area?
For the Growth plan, most contractors or home service providers spend between $500 to $1,500 a month, paid directly to Google. The right number depends on your trade, services offered, how competitive your service area is, and how many leads you want. We can recommend a starting point on a call.
Do you build websites or just optimize existing ones?
Both. We build new sites for businesses that need one, and we improve existing sites for businesses that already have a foundation worth keeping.
How soon will I start getting calls or leads?
It depends on the work. Google and Facebook Ads can produce calls within days of going live, since you are paying to appear at the top of search. Local search and Google Business improvements build over time and usually show steadier movement across the first few months. We want to set realistic expectations with you up front rather than promising unrealistic results.
Do you work with my trade or home service?
Yes. Our plans are built for local contractors and home service businesses, including roofers, HVAC companies, plumbers, electricians, landscapers, junk removal, cleaning and similar owner-operated trades in the Jacksonville and St. Augustine area.
What is a Google Business Profile and why does it matter for contractors and home service providers?
Your Google Business Profile is the listing that shows your business on Google Search and Google Maps, with your hours, photos, reviews, and a call button. You may have also heard it referred to as Google My Business. For local home service searches it often appears above the regular results in the map section, so an accurate, active business profile is one of the most direct ways to get found and called. Every plan includes setup, and Builder and up include ongoing work on it.
Will my business show up in ChatGPT and Google's AI answers?
That is the aim of the AI search work on the Growth and Expansion plans, but AI visibility cannot be guaranteed.
The work we do improves how clearly your services, locations, FAQs, and business information are structured so AI tools and AI-powered search results can better understand your business.
Do I own my Google and Facebook accounts, and my leads?
You keep ownership of your Google Business Profile, your Google Ads account, your Facebook Page, Meta Ads account, and the leads and customer information that come in through your website. We build and manage these for you, but the accounts and information are always yours.
How is this different from Angi, HomeAdvisor, or buying leads?
Lead services sell the same lead to several contractors, so you compete on price the moment you answer. With our plans you build your own visibility and your own pipeline, the calls come to you. You are not splitting every lead with three competitors. You own the results instead of renting them.
Can I upgrade or change plans later?
Yes. Most contractors start where they are today and move up as the business grows. The plans are designed to step up one at a time, so you add Google Ads or more search services when you are ready.
What do I need to provide, and how does getting started work?
For any of our plans, you can sign up and pay through the secure link on our site. Once we receive your payment, we send you a brief form to collect your business details and get to work.
For our Growth and Expansion plans, we also book a short call so we can set up your Google and Meta Ad accounts when you are ready to begin buying ads.
Either way, we handle the technical setup.
How will I know my plan is working?
You get monthly reporting that shows how often you are appearing in search, plus tracking on calls and form requests received through your website, so you can see which leads came from your marketing plan.
Growth and Expansion plans also offer you a monthly call to review results and plan the next step.
What happens to my website if I cancel?
Your website is hosted on our web platform as part of your monthly plan. If the plan ends, hosting ends and the site may be taken offline. You still own your text, images, logo, domain, Google profile, ad accounts, and lead information, but moving the site to another platform may require separate rebuild or migration work.
Ready to Get Found by More Local Customers?
Book a free 20-minute call. We'll show you where your business ranks today and suggest the best plan to start engaging with new Customers in 30 to 60 days. No sales pitch.

